Cello AI
Run smarter referral programs with AI
Get data-backed guidance from your program metrics, benchmarks, and integrity signals - so you can launch faster and optimize with confidence.
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Cello AI
How Cello AI helps you grow your referral program.
Start optimizing your program immediately.
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AI Foundation
Let AI power your
referral growth
Cello AI runs and optimizes referral programs for you - so you can activate users, track attribution, and drive revenue automatically.
Program Analytics & Insights
Turn referral performance data into clear, category-specific next steps.
Benchmarks & Optimization
Turn referral performance data into clear, category-specific next steps.
Attribution Integrity
Reliable referral attribution you can confidently build revenue decisions on.
Fraud & Abuse Signals
Protect referral revenue with proactive abuse detection.
What it does: Detects suspicious behavior patterns and flags potential abuse before payouts and ROI get distorted.
Why it matters: Protects budget, program credibility, and partner relationships.
Example: “Unusual spike in signups from same fingerprint / source” → review queue + recommended action.
Fast Integration
Integrate secure referral workflows with our SDK and MCP tools – designed for clean APIs, flexible customization, and seamless embedding into your existing stack.
Success Stories
Learn more from our customers
How Cello helped Typeform achieve a 27.2% sharing rate through Cello
Learn how Typeform gradually rolled-out their referral program and achieve sharing rate of more ...
Smoobu significantly activates user base via referrals
Smoobu, a pioneer in the B2B SaaS vacation rental management system and acquired by HomeToGo in ...
sevdesk boosts revenue via referrals
sevdesk made the strategic decision to replace its custom-built referral solution with Cello, ...