Terms of Service ("Cello-ToS")
1. General; Users; Agreement
1.1 These Terms of Service (“Cello-ToS”) govern the access and use of the Cello Online Platform available under www.cello.so, www.cello.to and www.cello.co which may be used to manage and participate in referral programs and to obtain further services and products, including the Cello Code (collectively, the “Platform”). The Platform is operated and provided by the PowerPlay GmbH, Philipp-Loewenfeld-Str. 19, 80339 München (“Cello” or “we”).
1.2 Users that use the Platform to create and manage a referral program in order to accelerate the sale of their SaaS products are referred to as “Customers” (see section 2 below). Users that use the Platform to participate in a referral program by referring the Customer's SaaS products to their network are referred to as “Referral User” (see section 3 below). Users that receive a Referral from a Referral User are referred to as “Referees” (see also section 3 below). Unless expressly described differently, Customers and Referral Users are referred to collectively as “Users”. Cello and the Users are also referred to collectively as “Parties” or individually as “Party”.
1.3 The Platform may only be accessed and used by Users who are of legal age and have full legal capacity, by Customers that are entrepreneurs (in terms of Sec. 14 German Civil Code (BGB), by Referral Users that may be entrepreneurs or consumers, and only in accordance with these Cello-ToS. Prerequisite for the authorization to access and use the Platform as a User is the registration for a User Account (see section 4 below) and the conclusion of an “Agreement” with Cello, of which these Cello-ToS are an essential part. The Agreement with Customers shall be concluded, when Cello by email accepts the Customer’s offer. The Customer sends its offer to Cello by filling out and submitting the corresponding form on the Platform and by accepting the Cello-ToS. The Agreement with Referral User shall be concluded when the Referral User accepts these Cello-ToS in the first referral request sent by Cello. The information provided during registration must be complete and correct. Each User may only register once. Cello will store the contract text of the User’s registration (i.e., these Cello-ToS) and send it to the User in text form (e.g., email). In addition, these Cello-ToS are available under cello.so/legal/tos. The User can save or print these Cello-ToS by using the respective function of the User’s internet browser. The English language is available for the conclusion of the Agreement.
2. Customers; Customer Page; Cello Code
2.1 Customers may create and manage on the Platform their referral program for their SaaS products (“SaaS Product(s)”). This requires the Customer to provide Cello with information about the Customer and the respective SaaS Product (including descriptions of the pricing, payment terms, other costs and other applicable terms and conditions, trademarks/logos) as well as links to the Customer’s website, where users can purchase / subscribe for the Customer’s SaaS Product (“Customer Information”). Cello may create a subpage on the Platform for the Customer with selected information of the SaaS Product and the possibilities for referrals (“Customer Page”).
2.2 The Customer grants Cello all rights of use regarding the Customer Information (including the rights of use to the brand name and any transmitted trademarks and/or logos), which are necessary to create the Customer Page and render the services. Unless otherwise agreed between the Parties, Cello shall be entitled to refer to the Customer and the collaboration with the Customer and the SaaS Products and to depict the Customer’s logo/trademark for self-promotional purposes. The rights of use shall be granted free of charge, non-exclusively, unlimited in territory and for the duration of the respective Agreement. The Customer guarantees, (i) that the Customer Information (including the provided links and the respective websites, where the links lead to) are correct, up to date, and do not infringe any statutory law or third-party rights and (ii) that the Customer is legally entitled to provide the Customer Information and grant the rights of use hereof to Cello as described. The Customer shall indemnify Cello and all companies affiliated with Cello upon first demand against all claims, which are raised against Cello due to a breach by the Customer of the obligations under this section 2.2 or any other claims in connection with the Customer Information, for which Cello is not legally responsible, according to section 10.
2.4 The exact scope of services and functions of the Platform and any other services to be provided by Cello under the Agreement (including the provision of the Components and the functions and services of the User Account) as well as the fee owed by the Customer in return shall be determined by the detailed service description and price list on the Platform.
2.5 Cello shall invoice the fees as agreed in the Agreement and any further fees for additional services in accordance with the respective applicable service description and price list. All amounts mentioned are net plus value added tax at the statutory rate. Unless expressly agreed otherwise in the Agreement: (i) Cello shall issue a digital invoice per email to the Customer regarding the incurred fees, using the Customer’s email address provided in the context of the User Account (see section 4 below); (ii) the final amount shown in the invoice shall be due for payment immediately; and (iii) all payments shall be made to the Cello account stated in the invoice. Cello may offer further payment methods as described on the Platform. Any complaints relating to an invoice must be submitted to Cello in writing or by email to firstname.lastname@example.org within four (4) weeks upon receipt of the respective invoice. In the event no such complaint has been made within the aforementioned time, the invoice is deemed to be accepted. Cello will inform the Customer in the invoice about the consequences of failing to submit a timely complaint.
2.6 Cello reserves the right to suspend the provision of the Platform and any other services, including the Customer’s access to his/her User Account, at the expense of the Customer until all due payments have been made. Cello has the right to terminate the Agreement with immediate effect, if the Customer is in arrears with more than two months' fees or Cello has set the Customer a reasonable deadline for payment of outstanding fees and the Customer has not made payment within this deadline. In case of returned direct debits or unpaid checks, the Customer shall reimburse Cello for any costs incurred to the extent that the Customer was responsible for. Any further claims and rights to which Cello may be entitled in this respect shall remain unaffected.
3. Referral Users; Referral; Referral Link, Referral Reward
3.1 The Referral User may use the functions of a given Customer Page or integrated Components within a Customer’s SaaS Product in order to refer the specific SaaS Product of the specific Customer to friends and his/her network (“Referral”). Upon request of the Referral User an identifiable link is created by the Customer Page and or the Components that leads to the Platform, where a Referee is further linked to the Customer’s own website, where the Referee can subscribe for the Customer’s SaaS Product (“Referral Link”). The Referral User may copy the created Referral Link and send it in his/her own name and under his/her own responsibility using his/her own communication channels (e.g., email, social media messenger) to friends and peers of the Referral User’s network. Cello does not send Referral Links to the Referral User’s network or any other person. The Referral User is expressly not allowed to act on behalf of Cello or to send messages on behalf of Cello (e.g., as an agent or representative or vicarious). The same shall apply with regard to the Customer, unless the Customer and the Referral User have bilaterally agreed otherwise. When sending messages containing the Referral Link, the Referral User shall comply with all applicable laws and in particular shall not send any unlawful or otherwise harassing messages (SPAM). The Referral User shall be solely responsible for the messages sent by him/her and shall indemnify Cello and the Customer against any claims by third parties based on any unlawful messages sent by the Referral User containing the Referral Link, that results in a claim against Cello or the Customer for which Cello and the Customer are not responsible.
3.2 Nothing in these Cello-ToS or the Agreement is intended to create an employment or agency or vicarious relationship between Cello and the Referral User (e.g., in terms of § 276 German Civil Code (BGB)). The Referral User acts solely on its own behalf and in its own interest and for its own account. The Referral User himself or herself is responsible for complying with all legal and tax requirements.
3.3 The Referral User will receive a reward from Cello for each agreement regarding a subscription for a Customer SaaS Product, that a Referee signs after using a Referral Link, that the Referral User has sent to the Referee, that meets the referral conditions (“Referral Reward”). The referral conditions can be viewed on the specific Customer Page or in the Components. The exact content of the Referral Reward will be communicated to the Referral User. In all cases, the Referral must meet the following additional conditions:
- The Referral User must be registered (to be confirmed by Cello),
- The Referee may not be identical with the Referral User,
- The Referee may not be registered with Cello at the moment the Referee receives the Referral Link.
- The Referral must be traceable for Cello (see following Clause 3.4).
3.4 The identification and distribution of Referral Rewards functions through the use of certain tracking methods. Cello is only obliged to reward Referrers based on valid Referrals that are traceable by Cello. In order to be traceable, certain technical requirements must be met, including certain technical settings of the Referral User’s and Referee’s devices and software. It is the responsibility of the Referral User to maintain the technical requirements and settings of his/her and the specific Referee’s devices and/or software (in particular browser) in order to enable the Cello Code to function as designed and enable Cello to track the Referral. Any failure to do so may result in Referral Rewards not being traceable, which may lead to an exemption of claims for Referral Rewards. Inter alia, the following technical settings at the Referral User’s and/or Referee’s device/software may result in Referral Rewards not being traceable: (i) The use of ad-blockers; (ii) disabling cookies in the browser (iii); and/or the use of unsupported browser versions. Upon request, Cello will provide more detailed information regarding the specific technical requirements.
3.5 The Referral User receives the Referral Reward via the payment method specified by him/her within the framework of his User Account. Cello may offer various payment methods. Depending on the payment method, it may be necessary for the Referral User to create an account with a payment provider through which the payment is processed. The creation of such an account takes place in the Referral User's own name and for the Referral User's own account and costs. Further details regarding the available payment methods and providers and further specification on the Referral Reward are available on the Platform.
3.6 Cello reserves the right to withhold and, if necessary, permanently refuse the payments of the respective Referral Rewards until the final clarification in case of particularly serious violations of the present Agreement as well as in case of fraudulent actions of the Referral User or any third party on behalf of the Referral User (especially Referees). Cello will take into account the legitimate interests of the Referral User.
3.7 In the following cases, the Referral User will cease to receive the Referral Reward granted by Cello in accordance with section 3.3.:
- Cello discontinues the offer of the Customer SaaS Product for which the Referral User receives the Referral Reward for, or
- Cello discontinues the partnership with the Customer overall.
4. User Account; System Requirements and Integrity
4.1 In order to use all functions of the Platform, a registration combined with the creation of an account is required ("User Account"), for which the User must provide certain data and information in a complete and truthful manner (mandatory information are labeled*). Users may also visit and use the Platform without registering or creating a User Account, however, this may cause limited availability of certain features or functions for Users other than Referral Users.
4.2 The User and each person that the User namely designates as being entitled to use the User’s User Account will be issued with a username and password login credentials (“Access Data”).
4.3 The Access Data must be kept confidential and duly secured at all times. The User shall be responsible and liable for the persons, the User designates for his or her User Account. In the event of a suspected abuse of Access Data, the User is obliged to inform Cello immediately. Cello does not disclose the password of a User to third parties and never requests the password from the Users via email or telephone.
4.4 Cello reserves the right to temporarily or permanently suspend individual Users from the Platform in the event that specific evidence is given that a User or a person namely designated by the User has violated statutory provisions or these Cello-ToS seriously or repeatedly. Cello will, in making the decision to block access, consider the justified interests of the affected User, in particular, whether there is evidence that the User is not culpable for the violation. Cello will remove the block immediately once the violation ceases. Cello shall review cases of violations of other Users reported by the Customer via email to email@example.com within a period of 24 hours and take duly action within 48 hours by either blocking the infringing conduct or informing the customer of the reasons for not taking action.
5. Term and Termination, Deletion of User Account
5.1 Unless otherwise expressly agreed between the Parties, the Term of the Agreement shall run for an indefinite period. The Parties may terminate the Agreement (including the User Account) with 30 days prior written notice using the respective function on the Platform or – as applicable – the User’s current email address specified in the User Account or Cello's email address as stated in the imprint of the Platform.
5.2 Upon termination of the Agreement, all rights of use of the User to the Platform, the Cello Code, and all other services of Cello shall immediately cease and Cello may limit the access of the User to the Platform and deactivate the Cello Code. Upon termination of the Agreement, Cello may also delete the User's User Account and all information of the User Account insofar as no contractual or legal obligation to retain data applies. After such deletion, the User will not be able to access or use the functions of the Platform that are only provided to registered Users and not be able to access the data stored in the User's User Account anymore. If the Customer still owes payments to Cello, the Agreement shall continue to apply only insofar as this relates to the payment of the outstanding debts (however, the Customer shall no longer have any rights of use during this period).
5.3 The right of each Party to terminate for good cause with immediate effect remains unaffected. An important reason for Cello exists in particular (i) if the User violates these ToS in a particularly severe or repeated manner and/or (ii) if the Customer is insolvent, subject to insolvency proceedings, insolvency proceedings have been commenced or the commencement of insolvency proceedings is dismissed due to lack of assets.
6. Scope of Services; System Requirements
6.1 Cello provides the Platform with the functionalities, services and interfaces in place as described on the Platform and in the service description and offer at the point in time of the conclusion of the Agreement. The access to the Platform is exclusively online. Cello reserves the right to further develop the functionalities, services and/or interfaces in the future and to introduce additional functionalities, services and/or interfaces. Cello reserves the right to use third parties (e.g. subcontractors or freelancers) as vicarious agents in order to fulfill Cello’s contractual obligations.
6.2 To the extent, Cello provides interfaces to systems of third parties, Cello is not obliged to adapt those to potential amendments to such systems of third parties. Cello will in such cases take effort to establish interoperability.
6.3 Cello provides the User with support via email and telephone as described on the Platform. The support service may vary depending on selected packages the User chose.
6.4 The right of use of the Platform only exists within the scope of the current technical standards. Cello is providing the platform according to the Service Level Agreement as described here. Due to the performance of necessary maintenance works and improvements, it is possible that the Platform or individual functionalities thereof may be unavailable for short periods of time. Cello always considers the justified interests of the Users, in particular, by way of advance communication in a timely manner. Cello has the right to restrict the use of the Platform to the fulfillment of certain security requirements, potential regulatory orders and/or in order to prevent abuse of services.
7. Copyright, Rights of Use, Prohibited Use
7.1 The User acknowledges that any and all rights existing in respect of the Platform (i.e., including the Components and all other services and products from Cello), including any and all intellectual property rights such as copyrights, trademark rights, patents and any and all other protective rights are exclusively and completely vested in Cello or, as applicable, third-party licensors of Cello, if not expressly otherwise stated.
7.2 The Platform (i.e., including the Components and the Cello Code and all other services and products from Cello) may only be used for purposes according to the Agreement and these Cello-ToS. In particular, the following is prohibited: (i) frame, mirror or otherwise incorporating the Platform or parts thereof on another website; (ii) access, monitor or copy the Platform or parts thereof using robots, spiders, scrapers or other automated means or any manual process; (iii) violate the restrictions in any robot exclusion headers on the Platform or bypass or circumvent other measures employed to prevent or limit access to the Platform; (iv) take any action that imposes, or may impose, an unreasonable or disproportionately large load on the Platform; (v) modify or attempt to modify the Platform, including any modification for the purpose of disguising or changing any indications of the ownership or source of the Platform; (vi) use the Platform as part of any service for sharing, lending or multi-person use; (vii) attempt to, assist, authorize or encourage others to circumvent, disable or defeat any of the security features or components, such as digital rights management software or encryption, that protect the Platform; (viii) copy, reproduce, modify, distribute, transfer, sell, publish, broadcast, perform, transmit, publish, license or circulate in any form any part of the Platform; (ix) create adaptations, translations, or derivative works based on the Platform, in whole or in part, or decompile, disassemble, reverse engineer or other exploit any part of the Platform; (x) use of access the Platform in a manner that violates the rights (including, but not limited to intellectual property rights) of any third party; or (xi) upload to or transmit through the Platform any information, data, images, text, media or other content that is offensive, hateful, obscene, defamatory or violates any laws. This foregoing shall apply only to the extent that such activity is not expressly permitted in accordance with mandatory law, such as §§ 69d and 69e German Copyright Law (Urheberrechtsgesetz).
8. Cello's Warranties
8.1 Cello warrants that the Platform is available to the User within the scope and the availability according to these Cello-ToS and the further description at the Platform. Beyond this, Cello does not grant any warranties and gives no independent guarantee. In the event of any defects Cello will undertake the necessary measures to remove the defect within the appropriate time period. Any statutory warranty rights of the Users shall remain unaffected.
8.2 Cello is exempted from the duty to perform in the event of force majeure. Force majeure are all unforeseeable incidents as well as such incidents where the impact on the performance of the contract is not within the control of either Party. These incidents include, in particular, legal industrial actions, also in respect of third-party operations, public measures, breakdown of communication networks and gateways of other operators, disruptions in the area of line providers, other technical disturbances, including if these circumstances occur in the sphere of subcontractors, sub-suppliers or their subcontractors. No claims for the User result from such breakdowns that Cello is not responsible for.
8.3 To the extent that Cello facilitates access to websites, APIs, databases or other infrastructures of third parties, Cello is not responsible for the availability or the content of the data obtained from there. A claim for liability for resulting damages incurred by the User against Cello therefore shall not be given.
9. Limitation of Cello’s Liability
9.1 Cello shall only be liable for damages, with the exception of a violation of material contractual duties, where and to the extent that Cello, its legal representatives, executive employees or other vicarious agents have acted intentionally or with gross negligence. In the event of a violation of material contractual duties, Cello shall be liable for any culpable behavior by its legal representatives, executive employees or other vicarious agents, whereas the term "material contractual duties" refers to those duties whose fulfillment is a prerequisite for enabling the proper fulfillment of the Agreement in the first place, the fulfillment of which the User may normally rely on, and whose breach jeopardizes the achievement of the purpose of the contract.
9.2 If the User is an entrepreneur (in terms of § 14 German Civil Code (BGB), except for intentional or grossly negligent behavior by Cello, Cello legal representatives, executive employees or other vicarious agents, the liability of Cello is limited to the amount of the damage typically foreseeable at the point in time of the conclusion of the contract.
9.3 Any further liability of Cello shall be excluded. To the extent the liability of Cello is excluded or limited, the same shall apply for the personal liability of the legal representatives, executive employees or other vicarious agents of Cello.
9.4 The above mentioned limit of liabilities shall not apply in the event of the assumption of express guarantees by Cello and in respect of damages arising from injury to life, body or health as well as in the event of mandatory statutory provisions (e.g., German Product Liability Act (Produkthaftungsgesetz)).
The User shall release Cello from any claims asserted by third parties against Cello because their rights are being violated by the User’s use of the Platform. In doing so, the User shall also assume the necessary costs incurred by defending the rights of Cello, including any and all legal and court fees (maximum up to the statutory amount). This shall not apply if and to the extent the User is not responsible for the violation of rights.
11.1 This section 11 only applies to Users that are entrepreneurs (in terms of § 14 German Civil Code (BGB)).
11.2 The Parties undertake to keep all confidential information of the other Party, and of the entities that are affiliated with it in the sense of §§ 15 ff. German Stock Corporation Act (Aktiengesetz, AktG), confidential which the Parties become aware of in connection with or during the implementation of the Agreement, and to use them solely for the purposes set forth in the Agreement. Such information may still be disclosed to those employees and external advisors who are directly involved in the implementation of the Agreement ("need to know'' principle) and who are bound by law or contract - to the extent legally permissible also for the period after they leave the company - to maintain confidentiality. Information may also be disclosed if the other Party has agreed to disclosure. Confidential information within the meaning of this section shall be trade secrets within the meaning of Sec. 2 No. 1 of German Law on the Protection of Trade Secrets (Geschäftsgeheimnisschutzgesetz) and all other confidential information of an economic, legal, financial, technical or fiscal nature which relates to the business activities, customers or employees of the Parties and which is indicated as such or is by its nature to be regarded as confidential, irrespective of whether and how it is documented or embodied ("Confidential Information").
11.3 The term Confidential Information does not include such information which (i) is or becomes available in the public domain or generally (except by reason of any breach of this Agreement by informed Party or its Representatives); (ii) was already legitimately in the possession of the informed Party and not subject to a duty of confidentiality, before the informed Party received the information from the informing Party or (iii) was received from a third party who was entitled to disclose this information without restriction. The Party claiming one of the above exceptions must prove the applicability of such exception.
11.4 Each Party may disclose confidential information to a public authority if the Party is required to such disclosure according to applicable laws or an official order. The extent of disclosure shall be kept as small as possible; the other Party shall be informed without delay and – if possible – prior to the disclosure to the public authority.
11.5 Upon termination of the Agreement, the Party which has received Confidential Information of the other Party shall, upon written request of the other Party, either return or destroy, at the other Party's option, all Confidential Information (including all embodiments, data carriers and copies) immediately and at its own expense, to the extent reasonably practicable, and confirm this to the other Party. This shall not apply if and insofar as the Party obliged to return or destroy is legally obliged to retain confidential information.
11.6 The Parties may make public statements and/or press releases regarding the existence of the cooperation of the Parties. But neither party may make further public statements or press releases regarding the terms of the Agreement or any further aspect thereof without the prior written consent of the other Party.
11.7 The rights and obligations in this Clause 11 shall be effective for five (5) years beyond the termination of the Agreement.
12. Data Privacy
12.1 As far as Cello processes personal data, the personal data are processed according to the applicable data privacy laws, in particular the GDPR. Cello signs a data protection agreement with the User .
12.2 To the extent legally possible, the User hereby grants to us, and we hereby accept, a worldwide, royalty-free, non-exclusive, perpetual right to use, process and amend (while retaining the design features in the case of copyrighted works) the data and other information you provide to us in an anonymized form for improving our services and products. The right may be sublicensed to a third party to the extent that such sublicensing is for the purpose of enabling the third party to provide services to us in connection with improving our services and products. All rights under this clause are transferable, but only to a third party acquiring our business or substantial ports thereof.
13. Choice of Law, Place of Performance, Place of Jurisdiction, Offsetting
13.1 The Agreement including these Cello-ToS are, in respect of application and interpretation, exclusively subject to the laws of the Federal Republic of Germany, expressly excluding the rules of the United Nations Convention on Contracts for the International Sale of Goods (CISG) and excluding the German principles of conflict of laws, provided that if the User is consumer within the meaning of § 13 of the German Civil Code (BGB) and is domiciled with the European Union, mandatory consumer protection laws of such EU member state, in which the User has its permanent residency, shall remain unaffected.
13.2 The place of fulfillment of all contractual obligations shall be Munich, Germany. In respect of all claims in the context of the Agreement or the use of the Platform, Munich shall be exclusive place of jurisdiction, if the User is a merchant, legal person or special asset (Sondervermögen) under public law. Irrespective of this, Cello may also sue the User at the User’s place of jurisdiction.
13.3 Users are only entitled to set off due and/or future claims against payment requests by Cello where these claims are legally established or undisputed.
14.1 The Agreement, including these Cello-ToS represent the entire agreement and understanding in respect of the subject of the Agreement and replace any and all oral or written agreements and understandings in place between the Parties with respect to the subject of the Agreement, unless expressly agreed otherwise in the Agreement and/or these Cello-ToS. Any User’s terms and conditions deviating or supplementing these Cello-ToS shall not apply, unless the Parties have agreed explicitly otherwise in written form.
14.2 In the event of potential discrepancies or omission, the provisions of the Agreement shall supersede these the provisions of these Cello-ToS.
14.3 If any of the provisions contained in these Cello-ToS are determined to be void, invalid or otherwise unenforceable by a court of competent jurisdiction, such determination will not affect the remaining provisions contained herein.
14.4 Amendments or supplements to the Agreement or these Cello-Tos - including this written form requirement - and any attachments must be made in written form in order to be effective. A simple electronic signature shall be sufficient for the compliance with the written form requirement. For Users that are consumers (§ 13 German Civil Code Law (BGB)) the text form shall be sufficient. For all other Users the transmittal of signed declarations per email shall be sufficient. All other notifications in the context of the Agreement may, unless expressly agreed otherwise, be transmitted to the email addresses specified by the Parties for this purpose. Oral communication or communication by telephone are not sufficient.
14.5 Cello is neither willing nor obliged to participate in dispute resolution proceedings with consumers before a consumer arbitration board.
14.6 Cello may propose changes to these Cello-ToS to the User. Any revised new Cello-ToS will be posted on the Platform (including the effective date). In addition, Cello will notify the User by email of the proposed changes at least thirty (30) days prior to the effective date of the new Cello-ToS. If the proposed changes to these Cello-ToS are material, Cello will require the User to expressly agree to the revised Cello-ToS. In the case of (i) immaterial changes to these Cello-ToS that do not affect material provisions, including, without limitation, provisions that define the nature and scope of the services provided by Cello, or (ii) changes required by law, a final court decision, or a binding order of a competent authority, the User’s continued use of the Platform after the effective date of the proposed changes will be deemed to be the User’s consent to the revised Cello-ToS. In that event, Cello will also inform the User in the notice email of the User’s right to reject the proposed changes, the timeframe in which the User may do so, and the User’s right to terminate the Agreement without charge at any time prior to the effective date of the proposed changes under these Cello-ToS.
Version: July 12, 2023