Success Stories
We succeed alongside our customers
Discover referral program best practices from other businesses and learn how they use Cello
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Trusted by top companies
and their millions of users
How Dexxter drives two referral channels without doubling the complexity
Cello enabled Dexxter to run both a user referral and a partner program on a single system, turning word-of-mouth into a scalable growth channel without added complexity.
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tl;dv case study: 30.3% freemium-to-paid conversion
Germany-based tl;dv is one of the fastest-growing AI-powered meeting recorders. They wanted to capitalize on the buzz around generative AI by amplifying the voice of users & influencers to add a high-performing growth channel that could multiply its userbase over time.
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How Cello helped Typeform achieve a 27.2% sharing rate through Cello
Learn how Typeform gradually rolled-out their referral program and achieve sharing rate of more than 27%.
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How sevDesk grew revenue 9.8% with referrals
sevdesk made the strategic decision to replace its custom-built referral solution with Cello, liberating valuable resources previously allocated to development and maintenance efforts.
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How Smoobu achieved a 25% activation rate
Smoobu, a pioneer in the B2B SaaS vacation rental management system and acquired by HomeToGo in 2020, initiated Cello's P2P referral program to enhance their existing referral marketing strategy.
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How Butter achieved a 17.4% paid conversion rate
Cello helped Butter launch a positive growth channel and effectively tackle the challenge of skyrocketing ad costs.
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How Cello helped Shore boost new MRR by 14% through user referrals
Learn how Shore migrated their user referral program to Cello and boost new MRR by 14% through user referrals.
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How Plancraft achieved 5.7 referral ROI
Discover the success of Plancraft's referral program. Explore how they realized a remarkable ROI of 5.7 and achieved an additional 10.6% growth in monthly revenue through referrals.
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Join drives 29% sign-up rate with referrals
Learn more about Join's successful referral program. Uncover how they achieved a monthly activation rate of 25% & 11% additional revenue.
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How Sagetap drove 39% monthly revenue growth with referrals
Learn about Sagetag's state-of-the-art referral program and how they achieved 39% additional monthly revenue via referrals.
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Referrals bring us paying customers at one-tenth the cost of paid ads.
Discover how Softr used Cello to launch a referral program, converting users into customers at 10x lower CAC than paid ads.
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Cello made it effortless for us to launch a referral program that drives real revenue
Discover how AI design platform Hera launched a fully automated referral program in just two days — now driving over 15% of their ARR growth through in-product referrals.
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Cello amplifies our existing word-of-mouth, leading to double digit freemium-to-paid rate
Learn how Veed amplifies existing word-of-mouth leading to double digit freemium-to-paid rate.
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How Cello helped Moss achieve 600% more referral ARR
Learn how Moss migrated their user referral program to Cello and boost referral ARR YoY by 600% through user referrals.
Read moreDon’t just take our word for it
Hear from our delighted customers about their experience using Cello.
Guides
How to get started with B2B Referral programs?
Interested in growing word-of-mouth but unsure where to start? We collaborated with Kyle Poyer (Growth Unhinged/OpenView) to create the most comprehensive, step-by-step referral program best-practices guide.
Read your guide to B2B referrals
