Cello AI
Run smarter referral programs with AI
Get data-backed guidance from your program metrics, benchmarks, and integrity signals - so you can launch faster and optimize with confidence.
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Cello AI
How Cello AI helps you grow your referral program.
Start optimizing your program immediately.
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AI Foundation
Let AI power your
referral growth
Cello AI runs and optimizes referral programs for you - so you can activate users, track attribution, and drive revenue automatically.
Program Analytics & Insights
See which referral moments are converting, where they stall, and what to investigate next.
Benchmarks & Optimization
Turn referral performance data into clear, category-specific next steps.
Attribution Integrity
Reliable referral attribution you can confidently build revenue decisions on.
Fraud & Abuse Signals
Protect referral revenue with proactive abuse detection.
What it does: Detects suspicious behavior patterns and flags potential abuse before payouts and ROI get distorted.
Why it matters: Protects budget, program credibility, and partner relationships.
Example: “Unusual spike in signups from same fingerprint / source” → review queue + recommended action.
Fast Integration
Integrate secure referral workflows with our SDK and MCP tools – designed for clean APIs, flexible customization, and seamless embedding into your existing stack.
Cello MCP
Multiple workflows. One connection.
Connect Cello once and bring program insights, top-referrer data, and integration context into the AI tools your team already uses.
Run a smarter weekly program review
Ask how your program is performing, what changed, and which signal deserves attention next.
Find the people driving referral growth
See your leading referrers and use the result to guide the next customer or success conversation.
Check integration health before it costs you
Verify the health of your Cello connection, inspect events, and investigate attribution issues from your AI workflow.
Connect Cello to Claude in minutes.
Find Cello in Claude’s directory, securely connect your account, and start asking questions about your referral program.
Success Stories
Learn more from our customers
How Cello helped Typeform achieve a 27.2% sharing rate through Cello
Learn how Typeform gradually rolled-out their referral program and achieve sharing rate of more ...
How Smoobu achieved a 25% activation rate
Smoobu, a pioneer in the B2B SaaS vacation rental management system and acquired by HomeToGo in ...
How sevDesk grew revenue 9.8% with referrals
sevdesk made the strategic decision to replace its custom-built referral solution with Cello, ...
