Productivity SaaS
Accelerate PLG with referrals
Leading productivity tools grow faster with user-driven referrals powered by Cello.
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Trusted by top companies
and their millions of users
Why productivity SaaS choose Cello
All-In-One Platform
Unified
User referrals, partner referrals, and community champions - all managed in one system designed for fast-growing productivity platforms.
Integrated Experience
In-Product
Embed Cello directly into your workflows, templates, and collaborative surfaces - perfect for PLG tools where sharing is part of the product.
Outsource Your Work
Automated
Cello automates payouts, fraud checks, KYC, and compliance so your team can focus on product - not referral ops.
Referrals bring us paying customers at one-tenth the cost of paid ads.
Discover how Softr used Cello to launch a referral program, converting users into customers at 10x lower CAC than paid ads.
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How Cello helped Typeform achieve a 27.2% sharing rate through Cello
Learn how Typeform gradually rolled-out their referral program and achieve sharing rate of more than 27%.
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Butter manages to skyrocket conversion rate with Cello
Cello helped Butter launch a positive growth channel and effectively tackle the challenge of skyrocketing ad costs.
Read moreDon’t just take our word for it
Hear from our delighted customers about their experience using Cello.
Guides
How to get started with B2B Referral programs?
Interested in growing word-of-mouth but unsure where to start? We collaborated with Kyle Poyer (Growth Unhinged/OpenView) to create the most comprehensive, step-by-step referral program best-practices guide.
Read your guide to B2B referrals