Cello vs. Rewardful

Looking for a Rewardful alternative?

Launch your referral program for $0 with automated payments, native integration, & all premium features.

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Trusted by top SaaS companies & their millions of users

Why SaaS companies choose Cello over Rewardful?

Cello is the easiest way to add user & partner referral programs to any SaaS product within hours.

Risk-Free

Zero Entry
Barrier

Start with complete access to all features without any setup fees. Scale your referral program only when it proves successful - free until $5k referral ARR.

Automated

Flexible
Rewards

Unlike Rewardful's manual payment handling, Cello automates everything. Multi-currency rewards, compliance checks, and payouts—all managed for you.

Seamless

Native
Integration

Embed referrals directly into your product experience in minutes. No external portals, no friction - just natural user engagement right where it matters.

How does Cello stack up against Rewardful?

Compare Cello vs Rewardful to see why leading companies trust our proven referral system.

Main focus on affiliate referrals
No in-product referral experience
Only free-trial
Tax support through payment providers
Single language support
No in-app notifications
Customer handles reward payment
Customizable affiliate portal
Real-time data batch
Partner community with marketplace

User and affiliate referrals in one platform
Customizable and directly embedded referral widget
Start free, pay as you grow
Tax guidance for various countries
Multiple language support
In-app notifications for user engagement
Automated reward payment
Standardized affiliate portal
Daily data batch
No affiliate marketplace

Success Stories

How Join achieved 11% monthly additional revenue growth via referrals

Read Join's Success Story

How to provide the best UX for my referral users?

Cello's user referral widget is directly embedded into your UX. The referral experience feels like part of your own product making referrals accessible and discoverable to your users.

Why handle reward payments yourself?

Cello takes care of all reward payments. Fully automated and in multiple currencies. For fast scaling, low maintenance and full compliance.

Why pay for a channel before you test?

Cello strongly believe in shared-success. Only if you are successful, we are successful. Therefore, you can Test this new growth channel for free – a complete risk-free approach to validate how well it works for you (not only for 14 days).

Is this new channel fully compliant?

Cello provides tax and legal compliance through partnerships with international tax advisors. Tax guidelines for referrers and also makes sure that relevant information are reported to local authorities.

Don’t just take our word for it

Hear from our delighted customers about their experience using Cello.

“Super fast and easy to set it up. Really straighforward to access data and insights, and implement changes to improve the metrics. Also super helpful, kind and experienced team. A real joy to work with them”

Raphael Allstadt, Co-Founder & CEO

Learn more about tl;dv's success story

"We had a frictionless setup and are seeing promising results. Cello efficiently and quickly helped us set up and experiment upon an important growth loop."

Linus Hallberg, Senior Product Manager

Learn more about Typeform's success story

"Cello boosted our referral program with their integrations, automated payouts and smart notifications."

Anthony Hanbury-Williams, Growth Lead

Learn more about veed's success story

"Smooth onboarding and user-friendly interface were the main selling points for Cello. Our users love the ease of use the most. We love to have an additional high ROI, scalable growth channel!"

Patrick Andrae, CEO

Learn more about Smoobu's success story

"Our user base is growing quickly and we were looking for a word-of-mouth (WoM) tool to amplify this growth. Blockchain technologies are built on trust, and so is the peer-to-peer (p2p) widget from Cello. It makes WoM more visible and accessible."

Magnus Berchold, CPO

Learn more about Blockpit's success story

Frequently Asked Questions (FAQs)

Are there any Rewardful competitors worth considering?

While Rewardful focuses solely on affiliate management, its alternative, Cello (top Rewardful alternative) offers a complete solution combining both user and affiliate referrals. Begin free until $5k ARR to experience the difference.

Is Cello a good Rewardful alternative?

If you need basic affiliate-only management, Rewardful will work. But if you are looking for a platform that has advanced referral features like automated payments, provides both user and affiliate referrals, and comes at no upfront costs, then Cello is the right choice.

How does Cello's pricing compare to Rewardful’s pricing?

Cello uses success-based pricing, remaining free until you reach $5,000 in referral ARR. Whereas, Rewardful provides a 14-day trial period with subsequent monthly/annual subscriptions.

Is Rewardful legit or a scam?

Rewardful is a legitimate affiliate management platform but it handles basic affiliate tracking and management and has certain limitations in payment automation and user referral features. Consider whether these constraints align with your business needs before committing.

What integrations does Rewardful provide?

Rewardful connects with payment providers like Stripe and PayPal, along with basic CRM integrations. The platform focuses on essential affiliate tracking functionalities.

What do Rewardful reviews tell us?

Rewardful receives mixed feedback. Users highlighted some missing features like no automated payments and external-only integration. Book a demo with us to compare Rewardful and Cello (best Rewardful alternative) in detail.