Affiliate Referrals

Easily set up an affiliate referral program on your website and unleash your word-of-mouth.

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Trusted by top companies
and millions of users

Why SaaS companies choose Cello for their affiliate referral programs

Cello is the easiest way to add an affiliate program to your SaaS product in hours.

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Tiered Rewards

Flexible

Cello offers the opportunity to create multiple affiliate campaigns - whether you want to create tiered reward systems, or just incentivize affiliates with tailored rewards, we've got you covered.

Easy Tracking

Data-Driven

Cello offers each partner or affiliate a portal of their own. Here, they can easily generate referral links, upload their reward details, and track the performance of their sharing efforts.

Outsource your Work

Automated

Cello allows you to automate referral payouts, handling all KYC, compliance, and fraud detection. Simplify sharing and remove the stress.

Unleash your word-of-mouth

How Cello scales
your product

Integrate user and affiliate referrals for maximum impact and growth.

Easy setup, multiple campaigns

Integrate user referrals with Cello effortlessly, design multiple reward campaigns, and efficiently manage partners from your client portal to enhance engagement and referral growth.

Partner portal

Provide partners with a dedicated portal, enabling easy access to resources, referral links and immediate rewards; offer comprehensive analytics to monitor and optimize referral performance.

Track your partners' performance

Access detailed reports and analytics to evaluate your partner program's performance, monitor individual affiliate performance, and experiment with different strategies to maximize impact and efficiency.

Automate your work

Delegate KYC and compliance tasks to Cello, implement automated referral payments, and free up time for strategic initiatives and core business activities.

Don’t just take our word for it

Hear from our delighted customers about their
experience using Cello.

“Super fast and easy to set it up. Really straightforward to access data and insights, and implement changes to improve the metrics. Also super helpful, kind, and experienced team. A real joy to work with them”

Raphael Allstadt, Co-Founder & CEO

Learn more about tl;dv's success story

"We had a frictionless setup and are seeing promising results. Cello efficiently and quickly helped us set up and experiment upon an important growth loop."

Linus Hallberg, Senior Product Manager

Learn more about Typeform's success story
Anthony Veed

"Cello boosted our referral program with their integrations, automated payouts, and smart notifications."

Anthony Hanbury-Williams, Growth Lead

Learn more about veed's success story
patrick andrae

"Smooth onboarding and user-friendly interface were the main selling points for Cello. Our users love the ease of use the most. We love to have an additional high ROI, scalable growth channel!"

Resources

Learn more about affiliate referrals

Complete Guide to your Affiliate Program for B2B SaaS

Complete Guide to your Affiliate Program for B2B SaaS

Learn how to get started with affiliate referral programs for B2B SaaS. Understand if affiliate ...

The 4 Referral Program Categories for B2B SaaS (2025 Guide + Examples)

The 4 Referral Program Categories for B2B SaaS (2025 Guide + Examples)

Learn how to get started with referral programs for B2B SaaS. Understand what type of referral ...

B2B Referral Program KPIs (2023)

B2B Referral Program KPIs (2023)

Dive into the world of B2B referral program KPIs & benchmarks. Explore successful program ...